Comments on: Why Presentation Matters and How to Make it Work http://alittlebetter.net/2009/10/26/why-presentation-matters-and-how-to-make-it-work/ Personal development a little bit at a time. Thu, 22 Jul 2010 03:32:34 +0000 hourly 1 http://wordpress.com/ By: Justin- AlittleBetter http://alittlebetter.net/2009/10/26/why-presentation-matters-and-how-to-make-it-work/#comment-556 Justin- AlittleBetter Wed, 10 Feb 2010 17:27:31 +0000 http://alittlebetter.net/?p=634#comment-556 I absolutely agree with you and that is very well said. All the branding in the world is no good if its dis-genuine. Thank you for taking the time to right such a well though out comment. I absolutely agree with you and that is very well said. All the branding in the world is no good if its dis-genuine. Thank you for taking the time to right such a well though out comment.

]]> By: Sanda http://alittlebetter.net/2009/10/26/why-presentation-matters-and-how-to-make-it-work/#comment-555 Sanda Wed, 03 Feb 2010 11:14:28 +0000 http://alittlebetter.net/?p=634#comment-555 Came to your blog and to this entry rather late, via the blog of a friend of mine. Really like the gentle thoughtfulness of it - such a refreshing change from some of those self-promoting, 'loud' authors! But about branding: just last week I was talking with a branding expert and she was telling me about the difference between identity (what we really are, believe in, stand for etc.) and image (how the others perceive us) and that the closer we can get the two together, the happier we will be and the richer and deeper our brand will be. But I also realised how easily we reduce other people to 2-3 words (defining their brand), while we find it incredibly hard to reduce our own complexity to just 2 -3 key images. But if you don't take control of your brand, you will be judged regardless (as so many of the comments suggest). As an additional comment, I would just say that consistency is just as important as being genuine. While it's OK to change your mind occasionally, make sure you are not changing what you choose to emphasise all the time, or people will just get confused and not believe you (even if all the elements are genuine parts of you). Came to your blog and to this entry rather late, via the blog of a friend of mine. Really like the gentle thoughtfulness of it – such a refreshing change from some of those self-promoting, ‘loud’ authors!

But about branding: just last week I was talking with a branding expert and she was telling me about the difference between identity (what we really are, believe in, stand for etc.) and image (how the others perceive us) and that the closer we can get the two together, the happier we will be and the richer and deeper our brand will be. But I also realised how easily we reduce other people to 2-3 words (defining their brand), while we find it incredibly hard to reduce our own complexity to just 2 -3 key images. But if you don’t take control of your brand, you will be judged regardless (as so many of the comments suggest).

As an additional comment, I would just say that consistency is just as important as being genuine. While it’s OK to change your mind occasionally, make sure you are not changing what you choose to emphasise all the time, or people will just get confused and not believe you (even if all the elements are genuine parts of you).

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